Red alert on link exchange.

I thought so and in fact I was expecting to read some blog post somewhere on the danger of stuffing with links in our blogs in a short period.

Any search engine will become suspicious if it finds an abundance of external links on our blog pointing to sites that are irrelevant to our blog's topic. This can be easily construed as a reciprocal link exchange which is not all advisable.

I read a blog post entitled, "Google Flags on Link Exchange speed"

The blogger quotes Matt Cutts on his personal blog mattcutts.com/blog/ when Matt describing one case said that due to big link migration Google's flag was triggered and this flag had to be manually removed.

He further adds that," The link building experience of DesktopMoney Ltd team shows that staying under 100 links per week with professional link exchange automating solutions is more than safe".

I think I can hear the alarm bells. What about you.